@book{207321,
	author = {Fortner, Robert S.,},
	title = {The handbook of media and mass communication theory /},
	publisher = {Wiley,},
	year = {2014.},
	series = {Handbooks in communication and media},
	address = {Chichester, West Sussex, UK :},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781118591178}
}