Basics of nonprofit publicity : winning strategies for news releases, press conferences and media relations
Stevenson, Scott C.
text
Electronic books.
iau
Sioux City, Iowa
Stevenson, Inc.
2011
monographic
eng
1 online resource (44 pages)
Crafting Compelling News Releases and Features -- Attracting Media Interest and Attention -- Cultivating Productive Media Relations -- Assembling Effective Press Kits -- Successfully Navigating Interviews and Press Conferences -- Generating Publicity for Your Event -- Drafting Appropriate Policies and Guidelines -- Reaching Out through Social Media -- Raising Awareness and Boosting Community Support.
edited by Scott C. Stevenson.
Nonprofit organizations
Public relations
Nonprofit organizations
Management
Nonprofit organizations
Management
Nonprofit organizations
Public relations
HD62.6 .B37 2011
658/.048
Basics of nonprofit publicity
Sioux City, Iowa : Stevenson, Inc., 2011
(OCoLC)828488459
9781118703977
1118703979
http://onlinelibrary.wiley.com/book/10.1002/9781118703977
http://onlinelibrary.wiley.com/book/10.1002/9781118703977
DG1
130516
20170919123851.0
ocn843197911
eng