Basics of nonprofit publicity : winning strategies for news releases, press conferences and media relations / edited by Scott C. Stevenson. [electronic resource] Stevenson, Scott C. Nonprofit organizations Public relations. Nonprofit organizations Management. HD62.6 .B37 2011 658/.048 23 Online resource; title from PDF title page (Wiley; viewed on May 16, 2013). Sioux City, Iowa : Stevenson, Inc., 2011. 2011. 2011 Text 1 online resource (44 pages) http://onlinelibrary.wiley.com/book/10.1002/9781118703977 eng Basics of nonprofit publicity. Basics of nonprofit publicity.