06268cam a2200925 i 4500 ocn828724602 OCoLC 20171107092558.0 m o d cr ||||||||||| 130227s2013 nju ob 001 0 eng 2013008206 9781118661277 electronic bk. 1118661273 electronic bk. 9781118417706 1118417704 9781118422045 111842204X 9781118411292 (cloth) 1118411293 9781118411292 AU@ 000053295633 DEBBG BV041245226 DEBBG BV041573279 DKDLA 820120-katalog:000664736 NZ1 15493444 DEBSZ 397573685 AU@ 000052913892 DEBBG BV041904846 GBVCP 856570702 AU@ 000058064599 DEBBG BV043395531 (OCoLC)828724602 (OCoLC)852757479 (OCoLC)861751828 (OCoLC)889240252 (OCoLC)961669309 (OCoLC)962586623 63406797-259C-4D8B-ACA0-D5D84624C0BE OverDrive, Inc. http://www.overdrive.com DLC eng rda DLC YDX N$T YDXCP E7B RECBK B24X7 OCLCF CDX TEFOD AU@ EBLCP IDEBK MEAUC DEBSZ UMI S9I DEBBG DG1 TEFOD OCLCQ COO OCLCO pcc a-cc--- MAIN HF3836.5 BUS 026000 bisacsh BUS 035000 bisacsh BUS 043030 bisacsh POL 011020 bisacsh 382.0951 23 Holloman, Dave M., 1969- China catalyst : powering global growth by reaching the fastest growing consumer markets in the world / Dave M. Holloman. [electronic resource] 1306 Hoboken, New Jersey : Wiley, [2013] 1 online resource. text rdacontent computer rdamedia online resource rdacarrier Includes bibliographical references and index. Cover; Title Page; Copyright; Preface; Notes; Acknowledgments; Part I: The New Phase of Global Growth; Chapter 1: Into the Light: China's First Economic Miracle; A System Spirals Out of Control; Chaos Returns; Riding South to Reignite Reform; The Rise of Shenzhen and a New China; Notes; Chapter 2: Economic Transition; Wage Rates Are Increasing Significantly; Foreign Direct Investment Is Evolving; Export-Directed Growth Is Being Challenged; Demographic Megatrends; The Rise of the Chinese Consumer; Notes; Chapter 3: Catalysts for Consumption. Build It Quickly: The Physical Infrastructure to Move Goods and PeopleIncentives to Increase Consumption; The Free Flow of Capital; Notes; Part II: Markets, Channels, and Capabilities; Chapter 4: One Country, Many Markets; Disposable Income: Who's Got the Most?; Urban Income Growth Rates: Emerging Consumers; Getting a Fuller Picture; Consumer Demand Clusters; Notes; Chapter 5: Channels to a Growing Market; An Overview of China's Major Channels to Market; A Closer Look at China's Top Brick-and-Mortar Retailers; Notes; Chapter 6: Guan Xi Goes Online; An Overview of China's Digital World. The E-Commerce RocketE-Logistics: The New Core Capability; The Influence of Social Media; Go Where the People Are; Notes; Chapter 7: Distribution Issues and Trends; Overview of the Distribution Structure; Closing the Consumer Trust Gap; Distribution Trends; Retailer-Supplier Partnerships; Notes; Chapter 8: Hefei: Home of the World's Next-Generation Consumer; Life in the Middle; China's Sibling; Hefei Rises; Big Retail Moves In; Notes; Part III: Forging Ahead; Chapter 9: Go Deep: The Emerging Go-to-Market Retail Model; The Emerging Go-to-Market Model. Targeting Demand Clusters and Expanding OutExpanding In; The Implications for Retailers and Manufacturers; IT as an Enabler; Notes; Chapter 10: The New Export Machine; Two Examples of China-Based Innovation: Kraft Foods and the Coca-Cola Company; Switching the Innovation Gear; Digital Culture; Multichannel Innovation; Notes; Chapter 11: The Path Forward; Challenges at a Crossroad; Final Thoughts on Strategy; Conclusion; Notes; About the Author; Index. Maximize your presence in the China market To drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer. China Catalyst examines in-depth the transition currently underway in China from an export-led economic machine to a consumer-driven market. It outlines the economic imperative proving that greater consumer reach in China is a requirement in today's globally competitive market. China Catalyst also provides analysis that segments the market, helping you understand the hotbeds of em. Description based on print version record and CIP data provided by publisher. Investments, Foreign China. International business enterprises China. Economic development China. BUSINESS & ECONOMICS Exports & Imports. bisacsh BUSINESS & ECONOMICS International General. bisacsh BUSINESS & ECONOMICS International Marketing. bisacsh POLITICAL SCIENCE International Relations Trade & Tariffs. bisacsh Commerce. fast (OCoLC)fst00869279 Economic development. fast (OCoLC)fst00901785 International business enterprises. fast (OCoLC)fst00976774 International economic relations. fast (OCoLC)fst00976891 Investments, Foreign. fast (OCoLC)fst00978370 China Commerce. China Foreign economic relations. China. fast (OCoLC)fst01206073 Electronic books. Electronic books. local Print version: Holloman, Dave M., 1969- China catalyst Hoboken, New Jersey : John Wiley & Sons, Inc., [2013] 9781118411292 (DLC) 2013005967 http://onlinelibrary.wiley.com/book/10.1002/9781118661277 Wiley Online Library ddc BK 206514 206514