@book{206477,
	author = {Woodburn, Diana. and McDonald, Malcolm.},
	title = {Key Account Management : the Definitive Guide /},
	publisher = {Wiley,},
	year = {2012.},
	address = {Chichester :},
	edition = {3rd ed.},
	note = {6.1.1 Sustainable competitive advantage and key accounts.},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781119207252}
}