@book{206202,
	author = {Cecere, Lora M. and Chase, Charles W.},
	title = {Bricks matter : the role of supply chains in building market-driven differentiation /},
	publisher = {Wiley,},
	year = {2012.},
	series = {Wiley & SAS business series},
	address = {Hoboken, New Jersey :},
	note = {Includes index.},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781119203384}
}