04723cam a2200769 a 4500 ocn793497236 OCoLC 20170914142339.0 m o d cr ||||||||||| 120510s2012 enk ob 001 0 eng 2012019480 9781119208181 electronic bk. 1119208181 electronic bk. 9781118351567 1118351568 9781118351512 1118351517 9781118351574 1118351576 9781119962694 (cloth) DEBSZ 397322402 NZ1 16033524 DEBBG BV040869229 DKDLA 820120-katalog:000599844 NZ1 14976559 DEBBG BV043394544 (OCoLC)793497236 (OCoLC)808345284 (OCoLC)846906375 (OCoLC)961633192 (OCoLC)962651113 CL0500000221 Safari Books Online 774F40A7-0EA6-46CA-9729-0B5138BC6448 OverDrive, Inc. http://www.overdrive.com DLC eng DLC YDX EBLCP N$T MERUC YDXCP B24X7 UMI TEFOD DEBSZ OCLCF TEFOD DG1 TFW E7B DEBBG COO OCLCQ LOA pcc d------ MAIN HD2755.5 BUS 035000 bisacsh 658/.049 23 Jones, Stephanie, 1957- BRICS and beyond : executive lessons on emerging markets / Stephanie Karen Jones. [electronic resource] Chichester, West Sussex : Wiley, 2012. 1 online resource (xi, 287 pages). text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Preface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index. With its wide range of current case illustrations and concise summaries, this is a new-generation text that will welcome today & rsquo;s MBA student to the wider world of 21st century international business. & ldquo; & hellip;this book is needed not only because it looks at business from the BRICS points of view; it also looks at business from the point of view of tomorrow & rsquo;s business leaders, and the challenges that they will have to cope with. & rdquo; & mdash;Professor Jonathan Gosling, Centre for Leadership Studies, and co-founder, The One-Planet MBA, the University of Exeter, UK & ldquo; & he. Description based on print version record and CIP data provided by publisher. International business enterprises Developing countries. Social responsibility of business Developing countries. Diversity in the workplace Developing countries. Industrial management Developing countries. BUSINESS & ECONOMICS International General. bisacsh Diversity in the workplace. fast (OCoLC)fst00895719 Industrial management. fast (OCoLC)fst00971246 International business enterprises. fast (OCoLC)fst00976774 International economic relations. fast (OCoLC)fst00976891 Social responsibility of business. fast (OCoLC)fst01122851 BRIC countries Foreign economic relations. BRIC countries. fast (OCoLC)fst01896747 Developing countries. fast (OCoLC)fst01242969 Electronic books. Electronic books. local Print version: Jones, Stephanie, 1957- BRICS and beyond. Chichester, West Sussex : Wiley, 2012 9781119962694 (DLC) 2012016641 (OCoLC)769991381 http://onlinelibrary.wiley.com/book/10.1002/9781119208181 Wiley Online Library ddc BK 205905 205905