@book{205050,
	author = {Laursen, Gert H. N.},
	title = {Business analytics for Sales and Marketing Managers : How to Compete in the Information Age /},
	publisher = {John Wiley & Sons,},
	year = {[2011], ©2011.},
	series = {Wiley and SAS Business Series ;},
	address = {Hoboken, N.Y. :},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781119200673}
}