@book{204944,
	author = {Cannon, Christopher M.},
	title = {An executive's guide to fundraising operations : principles, tools and trends /},
	publisher = {John Wiley & Sons,},
	year = {©2011.},
	series = {The AFP/Wiley fund development series},
	address = {Hoboken, N.J. :},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781118386033}
}