@book{170468,
	author = {Diamant, Lincoln, and I.R.T.S. TV Commercial Production Workshop,},
	title = {The Anatomy of a television commercial :},
	publisher = {Hastings House,},
	year = {1970.},
	series = {Communication arts books},
	address = {New York :},
	note = {Includes the proceedings of the 1969 I.R.T.S. TV Commercial Production Workshop.}
}