<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00610nam a22002177a 4500</leader>
  <controlfield tag="003">BD-DhUL</controlfield>
  <controlfield tag="005">20170327102745.0</controlfield>
  <controlfield tag="008">170327s1987    Gu a|||| |b|| 001 0 eng  </controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0879676817</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">BD-DhUL</subfield>
    <subfield code="c">BD-DhUL</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">658.8</subfield>
    <subfield code="b">MAR </subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Marketing 87/88 / </subfield>
    <subfield code="c">John E. Richardson. </subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Guilford : </subfield>
    <subfield code="b">Dushkin, </subfield>
    <subfield code="c">1987. </subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">[10], 244 p. : </subfield>
    <subfield code="b">ill. ; </subfield>
    <subfield code="c">28 cm. </subfield>
  </datafield>
  <datafield tag="440" ind1=" " ind2=" ">
    <subfield code="a">The annual editions series </subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Glossary : p. 237-241
</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes index
</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Marketing</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2="0">
    <subfield code="a">Richardson, John E.</subfield>
    <subfield code="e">ed. </subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">167988</subfield>
    <subfield code="d">167988</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="6">658_800000000000000_MAR</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">NFIC</subfield>
    <subfield code="9">303005</subfield>
    <subfield code="a">DUL</subfield>
    <subfield code="b">DUL</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2017-03-27</subfield>
    <subfield code="e">Gift </subfield>
    <subfield code="o">658.8 MAR</subfield>
    <subfield code="p">403334</subfield>
    <subfield code="r">2017-03-27</subfield>
    <subfield code="w">2017-03-27</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
