00822nam a2200253 4500 1743983 BD-DhUL 20161226170628.0 701016s1970 mauabh b 001 0 eng 75017249 DLC BD-DhUL DLC 659.1 LIA Littlefield, James E. Advertising : by James E. Littlefield [and] C. A. Kirkpatrick. mass communication in marketing 3rd ed. Boston : Houghton Mifflin, 1970 x, 544 p. : illus. ; 24 cm. Previous editions by C. A. Kirkpatrick. Includes bibliographical references. Advertising. Kirkpatrick, Charles Atkinson, joint author. 7 cbc orignew 2 ncip 19 y-gencatlg ddc BK 141817 141817 0 0 ddc 0 659_100000000000000_LIA 0 NFIC 267718 DUL DUL GEN 2016-12-26 purchased 659.1 LIA A89194 2016-12-26 1 2016-12-26 BK 0 0 ddc 0 659_100000000000000_LIA 0 NFIC 267725 DUL DUL GEN 2016-12-26 Donation 659.1 LIA A226339 2016-12-26 1 2016-12-26 BK