Fowles, Jib. creator text bibliography cau Thousand Oaks, Calif Sage Publications c1996 1996 monographic eng

print

xviii, 278 p. : ill. ; 22 cm. Energizers -- Origins -- Flagrant criticisms -- The dynamics behind the advertisement -- The dynamics of popular culture -- Exchanges -- The surface of the advertisement, composed and consumed -- Deciphering advertisements -- Mixed receptions -- The project of the self -- In perspective. Jib Fowles. Includes bibliographical references and indexes. n-us--- Advertising Social aspects United States Popular culture United States HF5805 .F69 1996 659.10420973 FOA 0803954824 (cloth : acidfree paper) 0803954832 (pbk. : acidfree paper) 95041754 http://www.loc.gov/catdir/enhancements/fy0655/95041754-d.html http://www.loc.gov/catdir/enhancements/fy0655/95041754-t.html http://www.loc.gov/catdir/enhancements/fy0655/95041754-d.html http://www.loc.gov/catdir/enhancements/fy0655/95041754-t.html DLC 950926 20161226153746.0 1617241