00821pam a2200253 a 4500 4978572 BD-DhUL 20161226151820.0 980608s1999 mau b 001 0 eng 98008632 0256262535 DLC DLC DLC BD-DhUL 659.1 ARC Arens, William F. Contemporary advertising / William F. Arens. 7th ed. Boston : Irwin /McGraw-Hill, c1999. (in various paging) ; 28 cm. Includes bibliographical references and indexes. Advertising. Publisher description http://www.loc.gov/catdir/description/mh023/98008632.html Table of contents http://www.loc.gov/catdir/toc/mh022/98008632.html ddc BK 141634 141634 0 0 ddc 0 659_100000000000000_ARC 0 NFIC 267387 DUL DUL GEN 2016-12-26 Purchased 659.1 ARC 393870 2016-12-26 2 2016-12-26 BK 0 0 ddc 0 659_100000000000000_ARC 0 NFIC 267389 DUL DUL GEN 2016-12-26 Purchased 659.1 ARC 393869 2016-12-26 1 2016-12-26 BK