TY  - BOOK
AU  - Bird, Drayton.
TI  - Commonsense direct marketing
SN  - 0844231827
AV  - HF5415.126 .B57 1990
U1  - 658.84 
PY  - 1990///
CY  - Lincolnwood, Ill. USA
PB  - NTC Business Books
KW  - Direct marketing
N1  - Includes index
ER  -