The SPINŽ fieldbook : practical tools, methods, exercise, and resources / Neil Rackham. Rackham, Neil. Selling Handbooks, manuals, etc. Sales promotion Handbooks, manuals, etc. HF5438.25 .R343 1996 658.85 20 RAS Includes index. New York : McGraw-Hill, c1996. c1996. 1996 Text xii, 206 p. : http://www.loc.gov/catdir/description/mh022/96007902.html http://www.loc.gov/catdir/toc/mh022/96007902.html http://www.loc.gov/catdir/enhancements/fy0739/96007902-b.html eng