TY  - BOOK
AU  - Ulanoff, Stanley M.
TI  - Handbook of sales promotion
SN  - 0070657335
AV  - HF5438.5 .H35 1985
U1  - 658.82 19
PY  - 1985///
CY  - New York
PB  - McGraw-Hill
KW  - Sales promotion
N1  - Includes bibliographical references and index
ER  -