00774cam a2200241 a 4500 15990457 BD-DhUL 20161226124253.0 091119s2010 ii a b 000 0 eng 2009049001 9788132102342 (paper back) (OCoLC)ocn464584969 DLC DLC YDX YDXCP BWX DLC BD-DhUL 658.827 VEB Verma, Harsh. Branding demystified : plans to payoffs / Harsh V. Verma. New Delhi : Thousand Oaks, Calif. ; Response Books, 2010. xiii, 247 p. : ill. ; 21 cm. Includes bibliographical references. Branding (Marketing) Management. Communication in marketing. ddc BK 141403 141403 0 0 ddc 0 658_827000000000000_VEB 0 NFIC 266967 DUL DUL GEN 2016-12-26 Purchased 658.827 VEB 475315 2016-12-26 2016-12-26 BK