00801cam a2200253 a 45000010008000000030008000080050017000160080041000330100017000740200015000910400027001060430012001330820020001451000022001652450133001872500012003202600040003323000026003725000020003985040032004186500030004506500038004807000029005184942976BD-DhUL20161226093636.0960624s1997    nyu      b    001 0 eng    a   96009732   a0688148360  aDLCcDLCdDLCdBD-DhUL  an-us---00a658.800973bBEP1 aBeemer, C. Britt.10aPredatory marketing :bwhat everyone in business needs to know to win today's consumer /cC. Britt Beemer, with Robert L. Shook.  a1st ed.  aNew York :bWilliam Morrow,cc1997.  axvi, 288 p. ;c24 cm.  aIncludes index.  a bibliography : p. 278-281. 0aMarketingzUnited States. 0aConsumer behaviorzUnited States.1 aShook, Robert L.,d1938-