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  <titleInfo>
    <title>Managing sales leads</title>
    <subTitle>how to turn every prospect into a customer</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Donath, Bob.</namePart>
  </name>
  <name type="corporate">
    <namePart>American Marketing Association</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ilu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Lincolnwood, Ill</placeTerm>
    </place>
    <publisher>NTC Business Books</publisher>
    <dateIssued>c1995</dateIssued>
    <dateIssued encoding="marc">1995</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xviii, 417 p. : ill. ; 24 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Bob Donath ... [et al.].</note>
  <note>"Published in conjunction with the American Marketing Association"--T.p. verso.</note>
  <note>Includes bibliographical references (p. 393-410) and index.</note>
  <subject authority="lcsh">
    <topic>Sales management</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Customer relations</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Communication in marketing</topic>
  </subject>
  <classification authority="ddc" edition="20">658.81 MAN</classification>
  <identifier type="isbn">0844235997</identifier>
  <identifier type="lccn">94016180</identifier>
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    <recordCreationDate encoding="marc">940404</recordCreationDate>
    <recordChangeDate encoding="iso8601">20161226085636.0</recordChangeDate>
    <recordIdentifier source="BD-DhUL">3959839</recordIdentifier>
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