01749cam a22003494a 450000100090000000300080000900500170001700600190003400700150005300800410006802000150010903500260012404000380015008200210018810000330020921000310024224501800027325000120045326000570046550400510052250504880057350600430106165000240110465000190112865000180114765500290116570000250119470000220121971000170124177300290125885601120128710914509BD-DhUL20161226084630.0m d cr n 110718s2004 nyua sb 001 0 eng d a0814408362 a(WaSeSS)ssj0000071906 aCaPaEBRcCaPaEBRdWaSeSSdBD-DhUL04a658.812222bBOE1 aBoyer, Kenneth Karel,d1967-10aExtending the supply chain10aExtending the supply chain :bhow cutting-edge companies bridge the critical last mile into customers' homes /cKenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult. a1st ed. aNew York :bAmerican Management Association,cc2004. aIncludes bibliographical references and index.0 aIntroduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain. aLicense restrictions may limit access. 0aBusiness logistics. 0aGrocery trade. 0aRetail trade. 7aElectronic books.2local1 aFrohlich, Markham T.1 aHult, G. Tomas M.2 aebrary, Inc. 0tBusiness Source Complete40uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio10914509zFull text available from Business Source Complete