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  <titleInfo>
    <title>Business marketing management</title>
    <subTitle>a strategic view of industrial and organizational markets</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Hutt, Michael D.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <name type="personal">
    <namePart>Speh, Thomas W.</namePart>
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  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ilu</placeTerm>
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    <place>
      <placeTerm type="text">Chicago</placeTerm>
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    <publisher>Dryden Press</publisher>
    <dateIssued>c1989</dateIssued>
    <dateIssued encoding="marc">1989</dateIssued>
    <edition>3rd ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
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  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxix, 770 p. : ill. ; 25 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Michael D. Hutt, Thomas W. Speh.</note>
  <note>Rev. ed. of: Industrial marketing management. 2nd ed. c1985.</note>
  <note>Includes bibliographical references and indexes.</note>
  <subject authority="lcsh">
    <topic>Industrial marketing</topic>
    <topic>Management</topic>
  </subject>
  <classification authority="lcc">HF5415.13 .H87 1989</classification>
  <classification authority="ddc" edition="19">658.8 GOI</classification>
  <relatedItem type="series">
    <titleInfo>
      <title>The Dryden Press series in marketing</title>
    </titleInfo>
  </relatedItem>
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    <titleInfo>
      <title>Industrial marketing management</title>
    </titleInfo>
    <name type="personal">
      <namePart>Hutt, Michael D.</namePart>
    </name>
  </relatedItem>
  <identifier type="isbn">0030205638</identifier>
  <identifier type="lccn">88003618</identifier>
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