Industrial marketing - Hill, Richard M. (Richard Marvin), 1922-; Alexander, Ralph Samuel, 1893-; Cross, James S. (James Shorten), 1917-2014 (Homewood, Ill. : R. D. Irwin, 1975)
In the previous editions Ralph S. Alexander's name appeared first on the t.p.
Includes bibliographical references and indexes.
Keywords: Industrial marketing