00830cam a2200277 i 450000100090000000300080000900500170001700800410003401000170007502000180009204000370011004200080014705000250015508200150018010000200019524500640021525000140027926400480029330000360034133800270037736500150040450400720041965000140049165000160050570000310052118203628BD-DhUL20161222172709.0140627s2016    maua          001 0 eng    a  2014023870  a9781292092621  aDLCbengcDLCerdadDLCdBD-DhUL  apcc00aHF5415.13b.K64 201600a658.8bKOM1 aKotler, Philip.10aMarketing management /cPhilip Kotler and Kevin Lane Keller  a6th edi.  1aEnglewood Cliffs : bPrentice-Hall, c1988.  a xxi, 776 p. :b ill.;e24 cm.   avolumebnc2rdacarrier  b59.99cGBP  aGlossary: p. G.1-G.10
Includes bibliographical references and index 0aMarketing 0aManagement.1 aKeller, Kevin Lane,d1956-