<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Marketing terms</title>
    <subTitle>definitions, explanations, and/or aspects</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Shapiro, Irving J.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">dictionary</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nju</placeTerm>
    </place>
    <place>
      <placeTerm type="text">West Long Branch, N.J</placeTerm>
    </place>
    <publisher>S-M-C</publisher>
    <dateIssued>1973</dateIssued>
    <edition>3d ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>185 p. ; 23 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Irving J. Shapiro.</note>
  <subject authority="lcsh">
    <topic>Marketing</topic>
    <topic>Dictionaries</topic>
  </subject>
  <classification authority="ddc">658.8 SHM</classification>
  <identifier type="lccn">73075371</identifier>
  <recordInfo>
    <recordContentSource authority="marcorg">DLC</recordContentSource>
    <recordCreationDate encoding="marc">730703</recordCreationDate>
    <recordChangeDate encoding="iso8601">20161222162217.0</recordChangeDate>
    <recordIdentifier source="BD-DhUL">2196843</recordIdentifier>
  </recordInfo>
</mods>
