The new science of marketing state-of-the-art tools for anticipating and tracking the market forces that will shape your company's future State-of-the-art tools for anticipating and tracking the market forces that will shape your company's future Rao, Vithala R. creator Steckel, Joel H. text bibliography ilu Chicago Irwin Professional Pub. c1995 1995 monographic eng
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xi, 350 p. : ill. ; 23 cm. Vithala R. Rao, Joel H. Steckel. Includes bibliographical references and index. Marketing 658.8 RAN 1557385394 96195518 http://www.loc.gov/catdir/description/mh022/96195518.html http://www.loc.gov/catdir/description/mh022/96195518.html MiYEM 951020 20161222155253.0 701773