Qualitative marketing research / David Carson ... [el al.] Carson, David Carson, David, 1947- Qualitative research. Marketing research. 658.83 QUA Includes bibliographical references and index. London : Thousand Oaks, Calif. ; SAGE, 2001. 2001. 2001 Text xii, 239 p. : http://www.loc.gov/catdir/toc/fy02/2001269608.html http://www.loc.gov/catdir/enhancements/fy0657/2001269608-d.html eng