@book{140842,
	author = {Star, Steven H.},
	title = {Problems in marketing /},
	publisher = {McGraw-Hill,},
	year = {c1977.},
	series = {McGraw-Hill series in marketing},
	address = {New York :},
	edition = {5th ed.},
	note = {First-2d ed. by M. P. McNair and others.}
}