Industrial Marketing
Moore, James R.
author.
Southern Illinois Univ., Carbondale. Dept. of Vocational Education Studies
text
Guides, Non-Classroom.
Reports, Descriptive.
xxu
Delhi
PHI
2010
1980
2nd.
monographic
eng
86 670p.: ill., 24cm.
This report presents a brief description of a project to develop materials toward a competency-based Industrial Marketing curriculum guide as well as materials developed by the project. The narrative section explains how two of three project objectives were accomplished: (1) identify entry positions and career ladders in the industrial marketing area which will be used by secondary, postsecondary, and adult educators in teaching and by trainers in business/industry and (2) identify and validate employment competencies. (Objective 3, to categorize and develop instructional objectives, was not accomplished.) The appendixes present all materials developed. Appendixes A and B provide the career ladders and job descriptions for three occupations: full-function wholesaling, limited-function wholesaling, and functional middlemen. The preliminary and revised validation instruments developed for use in the validation of the employment competencies are found in appendixes C and D. (YLB)
Roger L. Luft and James R. Moore.
Sponsoring Agency: Illinois State Office of Education, Springfield. Div. of Adult Vocational and Technical Education.
Contract Number: R-33-11-D-0542-448.
ERIC Note: Pages 4-22 were removed to preserve confidentiality of personal information.
Microfiche. [Washington D.C.]: ERIC Clearinghouse microfiches : positive.
Adult Education
Career Ladders
Competency Based Education
Curriculum Development
Curriculum Guides
Distributive Education
Entry Workers
Industrial Education
Job Skills
Job Training
Marketing
Material Development
Merchants
Postsecondary Education
Secondary Education
Validity
Wholesaling
Industrial Marketing
658.8 REI
ED204514 ERIC
ericd
080220
20161222142101.0
5400948
eng