evolution and evaluation Sheth, Jagdish N. creator Gardner, David Morgan 1936- Garrett, Dennis E. text bibliography nyu New York Wiley c1988 1988 monographic eng

print

xi, 231 p. ; 23 cm. Jagdish N. Sheth, David M. Gardner and Dennis E. Garrett. includes index. Bibliography: p. 203-231. Marketing 658.8001 SHM 0471635278 88010162 http://www.loc.gov/catdir/description/wiley033/88010162.html http://www.loc.gov/catdir/toc/onix04/88010162.html http://www.loc.gov/catdir/description/wiley033/88010162.html http://www.loc.gov/catdir/toc/onix04/88010162.html DLC 880322 20161222120814.0 4800986