Marketing and the social environment : a readings text / Leonard L. Berry [and] James S. Hensel. Berry, Leonard L. Hensel, James S. Marketing Social aspects. Marketing Management. HF5415 .B4415 658.8 BEM Bibliography: p. [409]-413. New York : Petrocelli Books, 1973. 1973. 1973 Text xiii, 416 p. : eng