TY  - BOOK
AU  - Thompson, Arthur A.
AU  - Strickland-III, A. J.
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 0071112200
U1  - 658.4012 
PY  - 2005///
CY  - Boston
PB  - McGraw-Hill
KW  -    Strategic planning
N1  - Includes bibliographical references and index
ER  -