A Practical Guide to Crisis Communications Taylor, Simon creator Author text xxk London Herndon Thorogood Dec. 2001 Stylus Publishing, LLC [Distributor] 2001 monographic eng

electronic

115 p. ; 28 cm. Annotation If there's only one rule, it is that those organizations that have planned and prepared always do better than those which have done nothing.You almost certainly have detailed procedures in place for dealing with fire, theft, IT failure and so on. But do you have any sort of crisis contingency plan for protecting your reputation? Organizations, large and small, spend huge amounts of time and money on promoting their products, services and image. In today's world, a good name can be destroyed in a few hours.Simon Taylor, an expert in crisis management, explains the ways in which preparation and effective communication make all the difference in defending your reputation and placing it in the best possible position to recover. At a time when all organisations face public scrutiny to a far greater extent than ever before, this Report will help managers in all kinds of organizations, commercial, public and not for profit. Trade Thorogood Simon Taylor. License restrictions may limit access. 658.4056 TAD 9781854182517 185418251X (Spiral) 00996057 http://www.columbia.edu/cgi-bin/cul/resolve?clio10913830 http://www.columbia.edu/cgi-bin/cul/resolve?clio10913830 License restrictions may limit access. BIP US 041001 20161221182533.0 10913830