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  <titleInfo>
    <title>Marketing research</title>
    <subTitle>methodological foundations</subTitle>
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  <name type="personal">
    <namePart>Churchill, Gilbert A.</namePart>
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  <name type="personal">
    <namePart>Iacobucci, Dawn.</namePart>
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    <publisher>Thomson</publisher>
    <dateIssued>c2002</dateIssued>
    <dateIssued encoding="marc">2001</dateIssued>
    <edition>8th ed.</edition>
    <issuance>monographic</issuance>
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  <physicalDescription>
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    <extent>xxvi, 1006 p. : ill. ; 25 cm.</extent>
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  <note type="statement of responsibility">Gilbert A. Churchill and Dawn Iacobucci.</note>
  <note>Includes bibliographical references and indexes.</note>
  <subject authority="lcsh">
    <topic>Marketing research</topic>
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  <classification authority="ddc">658.8 CHM</classification>
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    <titleInfo>
      <title>The Harcourt series in marketing</title>
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