TY  - BOOK
AU  - Bacon, Terry R.
TI  - Selling to major accounts: tools, techniques, and practical solutions for the sales manager 
SN  - 0814404626
AV  - HF5438.8.K48 B33 1999
U1  - 658.1511 
PY  - 1999///
CY  - New York
PB  - American Management Association
KW  - Selling
KW  - Key accounts
KW  - Customer loyalty
N1  - Includes bibliographical references and index
ER  -