Brand Management : the Indian context / Y.L.R. Moorthi. Moorthi, Y. L. R. Brand name products India Management. Health products India Marketing. HD69.B7 M66 2000 658 MOB Includes bibliographical references and index. New Delhi : Distributors, UBS Publishers' Distributors, 2000. 2000. 2000 Text xi, 171 p. ; eng India India