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  <titleInfo>
    <title>Introduction to electronic commerce</title>
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  <titleInfo type="uniform">
    <title>Introduction to e-commerce</title>
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  <name type="personal">
    <namePart>Turban, Efraim.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>King, David R.</namePart>
  </name>
  <name type="personal">
    <namePart>Lang, Judy</namePart>
    <namePart type="date">1950-</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
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  <originInfo>
    <place>
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    <place>
      <placeTerm type="text">Upper Saddle River, NJ</placeTerm>
    </place>
    <publisher>Prentice Hall</publisher>
    <dateIssued>c2009</dateIssued>
    <dateIssued encoding="marc">2009</dateIssued>
    <edition>2nd ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xliii, 578 p. : col. ill. ; 26 cm.</extent>
  </physicalDescription>
  <tableOfContents>Overview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.</tableOfContents>
  <note type="statement of responsibility">Efraim Turban, David King, Judy Lang ; with contributions by Linda Lai ... [et al.].</note>
  <note>Prev. ed. published under title: Introduction to e-commerce.</note>
  <note>Includes bibliographical references (p. 521-544) and index.</note>
  <subject authority="lcsh">
    <topic>Electronic commerce</topic>
  </subject>
  <classification authority="ddc">621.382 ELE</classification>
  <identifier type="isbn">9780136033240</identifier>
  <identifier type="isbn">0136033245</identifier>
  <identifier type="lccn">2008025903</identifier>
  <identifier type="uri">http://www.loc.gov/catdir/toc/ecip0820/2008025903.html</identifier>
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