Fundraising for beginners : essential procedures for getting a fundraising program up and running / [electronic resource]
by Stevenson, Scott C.
Material type:
BookPublisher: Sioux City, Iowa : Stevenson, Inc., [2009]Description: 1 online resource (55 pages).ISBN: 9781118704264; 1118704266.Subject(s): Fund raising | Nonprofit organizations -- Finance | Nonprofit organizations -- Management | Fund raising | Nonprofit organizations -- Finance | Nonprofit organizations -- Management | Electronic booksOnline resources: Wiley Online Library
Contents:
Your Frame of Mind is Key to Success -- Develop a Plan of Action -- Define, Develop and Manage Your Database -- Build Board Support -- Position Yourself for Solicitation Success -- Profitable Direct Mail Ideas -- Connecting with Donors and would-be Donors by Phone -- Face-to-Face Asks: Cornerstone of Fundraising Success -- Special Events Garner Annual Giving Support -- Key Strategies to Realize Major Gifts -- Planned Giving 101.
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"Edited by Scott C. Stevenson"--Running title area.
Your Frame of Mind is Key to Success -- Develop a Plan of Action -- Define, Develop and Manage Your Database -- Build Board Support -- Position Yourself for Solicitation Success -- Profitable Direct Mail Ideas -- Connecting with Donors and would-be Donors by Phone -- Face-to-Face Asks: Cornerstone of Fundraising Success -- Special Events Garner Annual Giving Support -- Key Strategies to Realize Major Gifts -- Planned Giving 101.
Online resource; title from PDF title page (Wiley; viewed on May 22, 2013).
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