Attention-grabbing events : nonprofit events that draw interest and support to your cause / [electronic resource]
by Stevenson, Scott C.
Material type:
BookPublisher: Sioux City, Iowa : Stevenson, Inc., ©2011Description: 1 online resource (52 pages).ISBN: 9781118704158; 1118704150.Subject(s): Nonprofit organizations -- Marketing | Special events | Special events -- Planning | Nonprofit organizations -- Marketing | Special events | Special events -- Planning | Electronic booksOnline resources: Wiley Online Library
Contents:
Announcements, Press Releases and Promotional Strategies -- Leveraging Anniversaries and Milestones -- Awards and Appreciation Events -- Programs and Experiences that Make an Impact -- Utilizing Celebrities and Speakers -- Construction and Dedication Events -- Engaging Tours and Open Houses -- Reaching Out through Volunteer-Focused Events -- Notable Fundraisers and Friend-Raisers -- Keys to Creating Top-Notch Events -- Online, Virtual and Electronic Tools.
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Editor taken from running title area.
Announcements, Press Releases and Promotional Strategies -- Leveraging Anniversaries and Milestones -- Awards and Appreciation Events -- Programs and Experiences that Make an Impact -- Utilizing Celebrities and Speakers -- Construction and Dedication Events -- Engaging Tours and Open Houses -- Reaching Out through Volunteer-Focused Events -- Notable Fundraisers and Friend-Raisers -- Keys to Creating Top-Notch Events -- Online, Virtual and Electronic Tools.
Online resource; title from PDF title page (Wiley; viewed on May 23, 2013).
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