All about sponsorships / [electronic resource]
Material type:
BookPublisher: Sioux City, Iowa : Stevenson, Inc., ©2012Edition: 2nd ed.Description: 1 online resource (47 pages).ISBN: 9781118703939; 1118703936.Subject(s): Corporate sponsorship | Fund raising | Corporate sponsorship | Fund raising | Electronic booksOnline resources: Wiley Online Library
Contents:
Setting the Sponsorship Stage -- Identifying Sponsorship Opportunities -- Identifying & Prioritizing Likely Sponsors -- Selecting Appropriate Sponsorship Perks -- Drafting the Proposal -- Ways to Approach would-be Sponsors -- Making the Ask -- Stewarding & Retaining Sponsors -- Additional Strategies for Securing Sponsorships.
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Setting the Sponsorship Stage -- Identifying Sponsorship Opportunities -- Identifying & Prioritizing Likely Sponsors -- Selecting Appropriate Sponsorship Perks -- Drafting the Proposal -- Ways to Approach would-be Sponsors -- Making the Ask -- Stewarding & Retaining Sponsors -- Additional Strategies for Securing Sponsorships.
Online resource; title from PDF title page (Wiley; viewed on May 16, 2013).


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