Rural marketing : targeting the non-urban consumer /
by Velayudhan, Sanal Kumar.
Material type:
BookPublisher: New Delhi ; Thousand Oaks, Calif. : Response Books, 2002Description: 196 p. : ill. ; 23 cm.ISBN: 076199565X; 0761995668 (pbk.).Subject(s): Marketing -- India | Consumer behavior -- India | India -- Rural conditionsOnline resources: Publisher description | Table of contents only
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Books
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Dhaka University Library General Stacks | Non Fiction | 658.87 VER (Browse shelf) | 2 | Available | 420733 | |
Books
|
Dhaka University Library General Stacks | Non Fiction | 658.87 VER (Browse shelf) | 3 | Available | 420734 |
Includes bibliographical references (p. [191]-196).


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