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Exploring marketing research /

by Zikmund, William G.
Material type: materialTypeLabelBookSeries: The Dryden Press series in marketing. Publisher: Chicago : Dryden Press, c1982Description: xxv, 657 p. : ill. ; 25 cm.ISBN: 0030562279.Subject(s): Marketing research
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Books Books Dhaka University Library
General Stacks 		Non Fiction 658.839 ZIE (Browse shelf) Available A232896

Includes bibliographical references and indexes.

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Last Updated on September 15, 2019
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