Marketing interaction : a decision game /
by Keiser, Stephen K; Lupul, Max [joint author.].
Material type:
BookSeries: The PPC marketing series. Publisher: Tulsa, Okla : PPC Books, 1977Description: x, 58 p. : ill., forms ; 28 cm.ISBN: 0878140298.Subject(s): Marketing -- Decision making | Management games
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Dhaka University Library General Stacks | Non Fiction | 658.8 KEM (Browse shelf) | 1 | Available | A251693 |
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| 658.8 KEM Multinational marketing management / | 658.8 KEM Multinational marketing management / | 658.8 KEM Marketing / | 658.8 KEM Marketing interaction : | 658.8 KEP Perspectives on strategic marketing management / | 658.8 KES Strategic marketing problems : | 658.8 KES Strategic marketing problems : |
Includes index.
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