Marketing : concepts and strategies /
by Pride, William M; Ferrell, O. C.
Material type:
BookPublisher: Boston : Houghton Mifflin Co., c1989Edition: 6th ed.Description: xxxiv, 818, A24, G20, I24 p. : ill. (some col.), map ; 26 cm.ISBN: 039536938X.Subject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 PRM (Browse shelf) | 1 | Available | 345567 |
Includes bibliographical references and indexes.


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