Essentials of marketing /
by McCarthy, E. Jerome (Edmund Jerome); Perreault, William D.
Material type:
BookSeries: The Irwin series in marketing. Publisher: Homewood, Ill. : R.D. Irwin, 1985Edition: 3rd ed.Description: xvi, 595 p. : ill. ; 24 cm.ISBN: 0256033005.Subject(s): Marketing
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | Available |
Includes indexes.
Bibliography: p. 555-567.
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