Marketing : concepts and applications /
by Schewe, Charles D; Smith, Reuben M.
Material type:
BookSeries: McGraw-Hill series in marketing.Publisher: New York : McGraw-Hill, c1980Description: xxii, 665 p. : ill. ; 24 cm.ISBN: 007055272X :.Subject(s): Marketing | Marketing -- Problems, exercises, etc
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 SCM (Browse shelf) | Available | A260528 |
Includes bibliographies and index.
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