Design and marketing of new products /
by Urban, Glen L; Hauser, John R [joint author.].
Material type:
BookSeries: Prentice-Hall international series in management. Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1980Description: xx, 618 p. : ill. ; 24 cm.ISBN: 0132012693.Subject(s): New products | Industrial design -- United States
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 URD (Browse shelf) | 1 | Available | A232936 |
Includes indexes.
Bibliography: p. 583-608.
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