Basic marketing : a managerial approach /
by McCarthy, E. Jerome (Edmund Jerome); Perreault, William D.
Material type:
BookSeries: Irwin series in marketing. Publisher: Homewood, Ill. : R.D. Irwin, 1984Edition: 8th ed.Description: xvii, 841 p. : ill. ; 24 cm.ISBN: 0256030197.Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCB (Browse shelf) | 1 | Available | A131048 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCB (Browse shelf) | 2 | Available | 307417 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCB (Browse shelf) | 3 | Available | 308496 | |
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Dhaka University Library General Stacks | Non Fiction | 658.8 MCB (Browse shelf) | 4 | Available | 309710 |
Includes bibliographical references and indexes.
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