Air wars : (Record no. 58182)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01662cam a22004334a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 7606776 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160425161740.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081223s2010 dcua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2008055473 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780872897786 (pbk. : alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0872897788 (pbk. : alk. paper) |
| 024 8# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 40016590265 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)261198650 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn261198650 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (NNC)7606776 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDXCP |
| -- | YDX |
| -- | YBM |
| -- | CDX |
| -- | YUS |
| -- | BD-DhUL |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | JF2112.A4 |
| Item number | W47 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 324.73 |
| Edition number | 22 |
| Item number | WEA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | West, Darrell M., |
| Dates associated with a name | 1954- |
| 245 10 - TITLE STATEMENT | |
| Title | Air wars : |
| Remainder of title | television advertising in election campaigns, 1952-2008 / |
| Statement of responsibility, etc. | Darrell M. West. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Washington, D.C. : |
| Name of publisher, distributor, etc. | CQ Press, |
| Date of publication, distribution, etc. | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 240 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 365 ## - TRADE PRICE | |
| Price type code | $ |
| Price amount | 38.61 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Overview of ads -- Buying air time -- Ad messages -- Media coverage of ads -- Learning about the candidates -- Setting the agenda -- Priming and defusing -- Playing the blame game -- Ads in congressional elections -- Advertising and democratic elections. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising, Political |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Television in politics |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Political campaigns |
| Geographic subdivision | United States. |
| 651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Geographic name | United States |
| General subdivision | Politics and government |
| Chronological subdivision | 1945-1989. |
| 651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Geographic name | United States |
| General subdivision | Politics and government |
| Chronological subdivision | 1989- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| 948 1# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
| Series part designator, SPT (RLIN) | 20100203 |
| b (OCLC) | c |
| c (OCLC) | rad1 |
| d (OCLC) | MPS |
| 948 2# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
| Series part designator, SPT (RLIN) | 20120221 |
| b (OCLC) | a |
| c (OCLC) | rad1 |
| d (OCLC) | MPS |
| 948 2# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
| Series part designator, SPT (RLIN) | 20120221 |
| b (OCLC) | a |
| c (OCLC) | rad1 |
| d (OCLC) | MPS |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2016-04-25 | 2016-04-25 | Dhaka University Library | 2012-09-22 | Books | purchased | Non Fiction | General Stacks | 475109 | Dhaka University Library | 324.73 WEA |