International marketing / (Record no. 257215)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00883nam a22002777a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221019113151.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221006s2020 nyuab||| |b|| 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259712357 (hbk) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhUL |
| Transcribing agency | BD-DhUL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | INT |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc. | Philip R. Cateora ... [et. al.] |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | 18th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxii, 682 p. : |
| Other physical details | col. ill., col. maps ; |
| Dimensions | 28 cm. |
| 365 ## - TRADE PRICE | |
| Price type code | USD |
| Price amount | 229.0 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Glossary: p. 634-641. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references & index. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International business enterprises. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| Relator term | aut. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Money, R. Bruce. |
| Relator term | jt. aut. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilly, Mary C. |
| Relator term | jt. aut. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| Relator term | jt. aut. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Price effective from | Date last seen | Permanent Location | Not for loan | Date acquired | Source of classification or shelving scheme | Koha item type | Lost status | Withdrawn status | Copy number | Source of acquisition | Collection code | Damaged status | Shelving location | Barcode | Current Location | Public note | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2022-10-06 | 2022-10-06 | Dhaka University Library | 2022-07-21 | Books | 1 | Purchased | Non Fiction | General Stacks | 525497 | Dhaka University Library | 658.8 INT | ||||||
| 2022-10-06 | 2022-10-06 | Dhaka University Library | 2022-07-21 | Books | 2 | Purchased | Non Fiction | General Stacks | 525498 | Dhaka University Library | tr. to Marketing | 658.8 INT | |||||
| 2022-10-06 | 2022-10-06 | Dhaka University Library | 2022-07-21 | Books | 3 | Purchased | Non Fiction | General Stacks | 525525 | Dhaka University Library | 658.8 INT | ||||||
| 2022-10-06 | 2022-10-06 | Dhaka University Library | 2022-07-21 | Books | 4 | Purchased | Non Fiction | General Stacks | 525526 | Dhaka University Library | 658.8 INT |